With decades of history and a cult following, Clarins continues to innovate with the eight generation of their well-loved Double Serum. From the first Double Serum Multi-Régénérant Concentré in 1985 that was presented in two separate vials, the latest edition is perhaps closer to founder Jacques Courtin-Clarins’ ideal product than it has ever been.
Encapsulated in a single bottle with two phases, the new Double Serum stays true to Courtin-Clarins’ desire to stimulate the five vital functions of the skin—hydration, nutrition, oxygenation, regeneration and protection—with the best ingredients found in nature, boasting a formula of 21 powerful plants including turmeric, the star ingredient at the heart of serum.
We speak to Marie-Hélène Lair, scientific communications director of Clarins to learn about the innovation behind the new Double Serum, and what sets it apart from its predecessors.
What drove the development of the latest Double Serum?
Marie-Hélène Lair (MHL) It was our discovery that the number of lipidic microdomains, or as we like to call the “listening ears” of your cells, may decrease over time due to age and sun exposure. These “ears” act as sensors, communicating your skin’s needs to fulfil and provide for the five vital functions. With fewer lipidic microdomains, the skin loses its radiance and luminosity, and the first signs of age may appear.
To combat this, we wanted to find a solution to move the language of cells, via speaking and listening, which led us to the most 'talkative' plant—the turmeric. It is able to 'listen' to messages and also react to the environment by releasing volatile and aromatic molecules called turmerones, which is our key ingredient in boosting the listening capacity of cells.
We also wanted to boost the expression of cells, so we put 20 of the most powerful plants used by Clarins into the new Double Serum—the only product in the market to have 21 active ingredients in one formula. However, not all plants are soluble in lipids or in water, which is why we have two bottles in one, the second innovation of the Double Serum.