1. NBA x Louis Vuitton
After announcing that it will be the first Official Trophy Travel Case provider for the National Basketball Association (NBA) on January 22, it appears that Louis Vuitton is further cementing its relationship with the North American sports league with a multiyear partnership. In addition to an exclusive travel case for the Larry O’Brien Trophy, Louis Vuitton will also be releasing a capsule collection with NBA, designed by Virgil Abloh.
According to WWD, the collection is inspired by three defining moments in a basketball player's career—the press conferences, matches, and frequent travels—and will include “branded luggage, clothing, and other Vuitton products”. The collaboration drops in October.
(Related: Why Prada's First Collaboration With Adidas Is A Big Deal)