What’s This We Hear About Physical Fashion Shows Returning to Paris Couture Week?
Physical fashion shows are finally making their return! According to the provisional calendar published by the Fédération de la Haute Couture et de la Mode on Monday, at least eight brands will be hosting physical runway shows for the fall/winter 2020 edition of Paris Couture Week, albeit with a livestream element involved as well, WWD reports.
Other brands such as Fendi, Giambattista Valli and Elie Saab will continue to show their collections digitally.
France has recently further relaxed its Covid-19 restrictions, allowing indoor dining and staying out until 11pm for the first time in months, as well as starting its overnight curfew at 11pm instead of 9pm previously.
This season is set to be one to watch, with the return of Balenciaga to the couture schedule after 53 years. It will take place in the refurbished salon at 10 Avenue Georges V, where Cristóbal Balenciaga originally hosted his couture showcases. Margiela is also back on the schedule, having skipped both the spring/summer 2021 haute couture season and the fall/winter 2021 season in March.
Kerby Jean-Raymond, founder of Pyer Moss, will also make a presentation at the end of the week at the invitation of the Chambre Syndicale de la Haute Couture. And it's a history-making moment as well: he will be the first African American designer to ever show at couture week.
Paris Couture Week looks like it's shaping up to be an exciting season, and—fingers crossed—hopefully heralds the return of physical fashion shows in cities across the world.