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It prides itself on being different—and has everything to show for it
Italy is known for its expertise in classical jewellery-making, but it’s also home to one of the most unconventional names in fine jewellery. Since Pomellato was founded in 1967, it has been delighting stylish women who enjoy fine jewellery not just as valuable possessions but also as luxurious accessories that express their contemporary tastes.
The Milanese jeweller is known for its modern yet feminine designs that are characterised by organic shapes and vivid hues. Pomellato stands out as a bold brand, venturing to where fellow jewellers dare not go—a place where style and creativity are not bounded by conventional ideas and traditional jewellery-making rules. This is why the brand now boasts such a distinctive aesthetic that is evident in every single piece and instantly identifiable by connoisseurs and enthusiasts alike.
CEO Sabina Belli agrees: “The world of fine jewellery can be quite conservative in terms of values, aesthetics and imagery. Not for Pomellato—being unconventional, in fact, is a defining trait of our proudly Milanese, fiercely Italian, decidedly international personality.”
Sidestepping perceived rules doesn’t mean that there isn’t respect for tradition and craftsmanship. In fact, Pomellato’s organic, deliberately off-kilter style relies very much on impeccable craft and the ability to push the envelope with the skill of the artisan’s hands. “Very few houses can pride themselves for carrying most of their production in a dedicated, in-house atelier. Apart from the unsurpassed level of attention to detail, this allows for true, hand-made craftsmanship,” Belli reveals. A Pomellato jewel is the result of time-honoured Italian know-how as much as it is the product of modern creativity.
