Need a little pick me up? A colourful timepiece might help brighten your outlook because that's what watch enthusiasts are excited about right now—multiple hues
The most successful watches are generally quite sober and conservative. That makes sense. The acquisition of a fine watch is similar to the purchase of a car. If you select something of high quality, the price will typically be significant, so if you can only afford one, it had better be practical enough for everyday use.
When you see someone cruising in a lime-green Lamborghini, you can be fairly confident that’s not their ‘daily driver’. They will probably have something in the garage like a Mercedes SUV for the children’s school run or a BMW 7-Series for their work commute.
Similarly, when you spot a person wearing a vibrant, gem-encrusted timepiece, it’s a safe bet that the watch isn’t the only item in the owner’s collection. Like that Kermit-coloured Aventador, it’s something a bon vivant might enjoy taking to the streets every now and then.
Turning Heads
Colour is generally associated with happiness, fun and positivity. Combining multiple colours is particularly optimistic. Those seeking a more accessible and rather less audacious way to ‘taste the rainbow’ (as the old Skittles slogan put it) might consider the new Breitling Superocean Heritage ’57 Limited Edition II, which starts at a modest US$4,520.
The ‘sequel’ to a similar version with a black dial issued in an edition of 250 pieces in April, this new 1,000-piece release featuring a blue dial and concave design will benefit frontline healthcare workers involved in the fight against Covid-19. In total, Breitling will donate US$500,000 to the cause, split among charities in the UK, US, France, Japan, Italy and Spain. While the design is based on a Breitling from the 1950s, its rainbow-graduated hour markers reference the lively tones of Eighties surfwear. Radical, dude.