The business leaders at the helm of Asia’s leading beverage companies satisfy the region’s demand for variety, flavour and inventiveness in drinks
Double caramel smoothies, brown sugar pearl lattés, cream sodas, energy drinks—the business leaders on Asia’s Most Influential are satisfying more than just a basic need; their success comes from answering the demand for variety, flavour and inventiveness in drinks. Behind some of the biggest homegrown beverage companies, they contribute to the projected $60-billion growth of the non-alcoholic beverage sector in Asia this year, which includes a flourishing $3.7-billion bubble-tea sector. These business leaders are also reaching beyond their success in Asia, with their refreshment brands now available in North America and Europe.
Thapana Sirivadhanabhakdi, president, Thai Beverage Public Company Limited (Thailand)
Thapana Sirivadhanabhakdi leads Thai Beverage Public Company Limited (ThaiBev), the largest drinks company in Thailand, with over 200 subsidiaries and many popular brands under its belt, including non-alcoholic beverages such as Oishi Green Tea, Est Cola and Crystal drinking water, as well as alcoholic drinks like Grand Royal whisky, Chang beer and Ruang Khao liquor.
To solidify its success throughout the region, ThaiBev has embarked on Passion 2025, a five-year roadmap focused on three goals: build new capabilities by enhancing its business model and product offerings; strengthen its leadership positions in the core markets of Thailand, Vietnam, Myanmar, Singapore and Malaysia; and unlock potential by building partnerships and developing a world-class workforce.
It has been announced that Sirivadhanabhakdi will take on a bigger role in the beverage company, becoming director and group CEO on June 27, 2024.
Read Thapana Sirivadhanabhakdi’s full profile on Asia’s Most Influential
