A femtech investor and a sex coach show us how personal ideals affect entrepreneurship opportunities and communities
Can technology democratise one’s personal well-being? Maaike Steinebach, a femtech advisor and investor, seems to think so. In May of 2023, Steinebach became the co-CEO of the first membership-based femtech industry network and advisory in Asia Pacific. She’s advised and invested in a handful of sex tech startups such as Nancy, Luuna, and MixCare Health, leveraging her knowledge to reach out to women and teach them about how to improve their financial, physical, mental and sexual well-being.
Pairing up with Sara Tang, a sex coach and sexologist, the two women speak on how something so technology-driven can make an impact on a very intimate aspect of one's life.
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Tang, who is passionate about empowering the culturally conservative, helms her platform, Sarasense. Through this, she and her team provide tools and resources for people to educate themselves on all aspects of sex and sexuality. An award-winning podcast host and educator, Tang looks forward to providing insight on subjects that some may find taboo.
Empowering women and entrepreneurs, Steinebach and Tang give a powerful talk at the Tatler Gen.T Summit 2023 in Hong Kong about the personal aspects of the sex tech industry.
On the needless shame of sex
“I wanted to change the world one orgasm at a time. I had a terrible sex education and that caused a lot of shame when I started to become sexually active. From there, I started to experience firsthand the impact that the shame had on my health, on my confidence and on my relationships. I saw the need for a better solution because when you have shame, you are also silent.
Now, we often use humour on [my podcast, Better in Bed] and I do that deliberately because that is an antidote to shame. When you can make something funny, it brings down the idea that something is intimidating or scary,” said Tang.