Annie Seow, Alfred Chua
Cover Annie Seow, Alfred Chua

"This was designed for those who drive the world," said Arnt Bayer, managing director of Performance Motors Ltd., in front of not one but six new BMW Series 7 cars that entered the stage of the Esplanade Theatre. One of the biggest launches for the German marque, The 7—as it is simply called—is the flagship car of BMW, and it "stands for leadership, innovation and luxury".

In truth, The 7 needs little introduction given that it grabs your attention instantly owing to a larger kidney grille that makes its presence known. The rear features an LED strip spanning the width of the car ensuring that whether you're viewing it from the front or back, it doesn't fail to make an impression. A hand-picked guest list surveyed the new car up close before enjoying a four-course dinner on the stage itself—a first for many of us in attendance. 

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Photo 1 of 22 Sharon Heng, Phillip Heng
Photo 2 of 22 Darren Chia, Sky Oh
Photo 3 of 22 Adrian Ong, Michelle Eng
Photo 4 of 22 Jessie Ho, Joshua Ho
Photo 5 of 22 Arnt Bayer
Photo 6 of 22 Yenny Then, Desmond Neo
Photo 7 of 22 Michelle Eng, Adrian Ong
Photo 8 of 22 Alice Lau, Felix Li
Photo 9 of 22 Joshua Ho, Jessie Ho
Photo 10 of 22 Annie Seow, Alfred Chua
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Photo 14 of 22 Arnt Bayer
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Photo 16 of 22 Felix Li, Alice Lau
Photo 17 of 22 Joshua Ho, Jessie Ho, Annie Seow
Photo 18 of 22 Sharon Heng
Photo 19 of 22 Alfred Chua
Photo 20 of 22 Yenny Then
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Photo 22 of 22 Sky Oh, Darren Chia