Fans of Korean superstar Song Hye-Kyo were in for a treat last Thursday, as the Descendants of the Sun actress and Sulwhasoo ambassador made an appearance at IFC mall for the global launch of the beauty brand's Concentrated Ginseng Renewing Serum. The event was also graced by Hollywood actress Dakota Fanning, Chinese star Zhang Zilin, and Hong Kong celebrities Carina Lau, Charmaine Sheh, and more. To celebrate Sulwhasoo's 52 years in ginseng research, guests were introduced to the brand's storied history through installations and a special multi-sensory experience via a Kinetic Art Zone.