Cognac maker Rémy Martin has developed their first smart crystal decanter, which gives owners access to a secret cognac society
Set to launch in February, the NFC-enabled smart decanter for Rémy Martin's Louis XIII cognac connects clients to a private members-only club with a tap of their phone.
Here's how it works: A small NFC chip has been integrated in the cork stopper. After removing the seal, clients simply tap and scan their NFC-enabled smartphone, which sends them to the Louis XIII Society landing page. After creating an account, the decanter number will be automatically registered.
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Membership to the private club includes benefits like customised decanter engraving, access to pre-releases of limited editions, contact with a personal adviser for private tastings and experiences, and access to a network of cognac connoisseurs around the world.
Last year, bourbon brand Jim Beam launched what they claimed to be the first-ever smart decanter that poured bourbon on voice command.
The smart technology will be featured on every Louis XIII decanter, beginning February 2019.
(Related: Louis XIII Is Now Available In a 6L Crystal Decanter)