This Cognac Smart Decanter Unlocks Access To Private Members-Only Club

Drinks

November 7, 2018 | BY AFP

Cognac maker Rémy Martin has developed their first smart crystal decanter, which gives owners access to a secret cognac society

Set to launch in February, the NFC-enabled smart decanter for Rémy Martin's Louis XIII cognac connects clients to a private members-only club with a tap of their phone.

Here's how it works: A small NFC chip has been integrated in the cork stopper. After removing the seal, clients simply tap and scan their NFC-enabled smartphone, which sends them to the Louis XIII Society landing page. After creating an account, the decanter number will be automatically registered.

(Related: Happy Hour With... Louis XIII's Ludovic Du Plessis)

 

Membership to the private club includes benefits like customised decanter engraving, access to pre-releases of limited editions, contact with a personal adviser for private tastings and experiences, and access to a network of cognac connoisseurs around the world.

Last year, bourbon brand Jim Beam launched what they claimed to be the first-ever smart decanter that poured bourbon on voice command. 

The smart technology will be featured on every Louis XIII decanter, beginning February 2019.

(Related: Louis XIII Is Now Available In a 6L Crystal Decanter)

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