Introducing the Parisian fashion house's latest quirky (digital) creation: “A handy app to help you take a break from the harsh realities of office, airport or public transport, or even a dull date".
Tie Break
With golden nuggets of fashion tips scattered throughout its quirky lineup of retro games, funny phrases, animated gifs, comics, videos and tie-knotting tutorials, Hermès' new Tie Break mobile app targets men who want to take a break from the “harsh realities of office, airport or public transport... even a dull date”.
Also a delightful way to survey the Parisian fashion house's Fall/ Winter 2014 collection, the app allows users to flip through the latest fabric patterns and designs, and place them (the phones) against their chests to see how the different prints look on their shirts.
Available on Apple and Android, in English and French.