Tom Ford

Designer, film director and general luxury lifestyle legend Tom Ford has announced a new line of nine skin care and grooming products for men, set to hit stores in the autumn.

'Tom Ford for Men' was fêted in London at the closure of the English capital's menswear fashion shows, with celebrity guests including Colin and Livia Firth (Ford directed Firth in the 2009 drama "A Single Man") in attendance. 

Former Gucci creative director Ford has worked on a luxury cleanser, moisturiser, eye treatment, purifying mud mask, concealer and bronzing gel in response to a booming men's grooming and skincare market.

The launch will also see Ford add two new scents to his popular Private Blend fragrance collection.

Photo: AFP/Damien Meyer