It might be the start of a new year, but Seoul just got one more reason to celebrate with the opening of Burberry's Beauty Box. 

There are many, many reasons to visit Korea. Undoubtedly one of the hippest countries in Asia, this little hub of cool just got one step cooler and it welcomed Burberry Beauty Box. The first beauty box in Asia, as well as the only place in Korea to buy the cult British brand's beauty products, the recent opening drew quite the crowd as famous faces including Burberry model Sunge Hee, actree Kim Min Hee and singer Yuri. 

Taking its inspiration from the London flagship Burberry Beauty Box, this innovative format merges the new world of Burberry beauty, with luxury accessories for both men and women. Not just that, but the Burberry Beauty Box will house a whole world of unique and innovative services.

So what can you expect? Well, first and foremost there's the Burberry Beauty Box Bar. Manned by a dedicated beauty stylist, the bar acts as a unique gifting service for everything the shop sells including make-up, fragrance and accessories. Next up is the always-popular monogramming service, an in-store initial stamping service for My Burberrg, the new Burberry scent for women. On the topic of fragrance, the beauty box will also offer twenty minute one-on-one consultations to help you discover your perfect scent. Moving onto make-up and the on-hand team are there to give you one-to-one advice on how to update and refresh your look using, of course, the very latest Burberry products. Take us to Korea now! 

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