Cover Starting April 22 (Earth Day 2024), plastic cutlery will be banned from being sold or provided to customers who either dine in or buy takeaway (Photo: Getty Images)

As Hong Kong bans single-use plastics on April 22 (Earth Day 2024), we meet Sustainabl Planet, a local packaging company that has been working on eco alternatives of single-use plastics since 2018

Hong Kong is banning disposable plastic tableware from April 22, when Earth Day is celebrated each year. That means there will be no more plastic cutlery sold or given at restaurants—for either dine-in or takeaway—in a city that sent about 865,000 tonnes of plastic waste to landfills in 2022. The ban targets expanded polystyrene (which include styrofoam) straws, stirrers, cutlery or plates. Until 2025, cups, food containers and lids can still be sold to customers buying takeaway, but can no longer be provided for dining-in; meanwhile, hotels will no longer be allowed to sell or freely provide disposable plastics, such as bottles or umbrella bags. Oxo-degradable plastics—which degrade into harmful microplastics—are banned from being manufactured.

“There’s clearly a massive global plastic crisis,” says Richard Oliver, founder of Sustainbl Planet, which provides sustainable packaging alternatives for the food industry. Oliver, who is a corporate lawyer, started Sustainabl Planet in 2018. He was inspired by the simplicity of a straw made from lepironia grass—a weed that grows alongside rice fields in Southeast Asia—that came with his drink during a trip to Vietnam.

“It’s a great product ... these communities in the Mekong Delta, who were rice farmers and looking for other income, worked together to produce these straws.” In the year that followed, the entrepreneur connected with one of these farming communities and obtained exclusive distribution rights of the product for Hong Kong; alongside his day job, he began selling the straws to restaurants in Hong Kong.

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The more straws he sold, the more opportunities he saw to expand his line of sustainable products. “I really noticed, more and more, how much plastic and unnecessary single-use plastic was being used in Hong Kong and that’s why I decided to push forward with producing more and more products.”

Over the next few years, Sustainabl Planet began introducing more sustainable products to its repertoire. Today, it provides everything from sustainably sourced birch wood cutlery, to paper cups and lunch boxes featuring custom logos printed with chemical-free ink. The company also developed Refibr, a proprietary form of Bagasse, which is a sugarcane-derived fibrous material; it is used in the company's paper-based products. “There are quite a lot of competitive products out there that are of lower quality, and quite often they’re very sort of flimsy,” explains Oliver. “All of our Bagasse products are fully tested, chemical-free, and have the adequate certifications with the right thickness, weight and quality that we think are needed to do the job.”

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Above Richard Oliver, founder of Sustainabl Planet with a few of the company’s packaging products, printed with chemical-free ink (Photo: courtesy of Sustainabl Planet)
Tatler Asia
Above Refibr, the company’s proprietary Bagasse material, sturdy and chemical-free (Photo: courtesy of Sustainabl Planet)

Product quality and sustainability of the material is important, but Oliver is also meticulous about his supply chain, preferring to keep productions within the southern region of mainland China to keep a low carbon footprint. “The furthest our products travel is actually on a boat from Vietnam, which is surprisingly short and quick.” 

The entrepreneur believes sustainability takes a bit of educating to make impactful sales. “We’re not just a business that sells products. We’re taking more of a consultative approach to help vendors choose the right products [with] the least impact on the planet.” The Sustainbl Planet website’s blog section also features resources and guides about its processes, materials, composting and recycling.

Sustainability can also be a matter of finances, as many restaurants struggle to afford sustainable alternatives to the cheap plastics they’d long been using. Oliver says his products are generally around 30 per cent more expensive than their plastic alternatives. In March this year, the company launched a new project with a range of discounted products, with the ban in mind, and to target lower price point vendors.

Ultimately, Oliver and his team are chasing what he calls the “perfect packaging product”, finding the right mix for a product to be home compostable and recyclable, as well as functional and affordable—all with the goal of reducing plastic waste in Hong Kong and globally. “Anything that any country or any individual can do to help reduce the increase in unnecessary plastic pollution—and increasing unnecessary landfill—is a positive thing.”

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